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Something unusual happened in mid-September. SEO professionals began noticing strange patterns in Google Search Console. Impressions dropped, average positions shifted, and the number of reported queries changed overnight. The culprit wasn’t an algorithm update. It was a reporting change that actually improves our understanding of real search visibility. What Actually Happened Let me explain what…

Ever stared at your analytics dashboard and thought, “Something’s… weird here”? Trust your gut: you might be right. There’s a sneaky problem creeping into websites everywhere, and it’s messing with data quality in ways most marketers don’t even realize. The culprit? Tag sequencing issues, especially when consent management platforms enter the picture. When your tracking…